Earn Money with Affiliate Programs and Business Opportunities Online: Going live tomorrow - secret pass for today :-)

Thursday, June 15, 2017

Going live tomorrow - secret pass for today :-)

I figured out a way for you and me to make some money.

> Go Here To Get It < *Hope you make it in time.

P.S. Today is the last day so this is my one last shot at getting this to you.

B2B video marketing really works and this is how

Nothing’s worse for a brand than a stuffy, boring video.

And when you think about it, which types of companies are more likely to make these kinds of videos, B2C or B2B? Your answer is probably B2B.

Wrong. Many B2B organizations are rocking the video marketing game by producing engaging and entertaining content that captivates viewers. So toss out the old line of thinking that B2B can’t be as fun as B2C. Video marketing can – and does – work effectively for B2B brands.

Just take a look at these stats: Not only are B2B marketers increasingly incorporating video into their overall strategies, they are also seeing the effect it has on lead generation, conversions and revenue.

As noted above, uninspiring videos full of dull language are not the way to go. To succeed in B2B video marketing, you’ve got to think outside the box and be willing to try something new and innovative.

Take Slack, for example. In this video, the brand uses a customer testimonial that showcases humor and know-how in an extremely effective way:

Volvo Trucks also got in on the entertaining video marketing aspect, with a little help from a celebrity friend:

So what do you need to know about how video can work for your B2B brand? Below, we answer some of the most common questions marketers have.

How does B2B video differ from B2C video? While the two share some similarities, there are also stark differences between B2C and B2B videos.

First, B2B videos are oftentimes more professional and polished. While they shouldn’t be boring or monotonous, they should clearly convey a professional air for your company. This also helps to create consistent messaging and makes your business recognizable across all touchpoints.

Another difference is that B2B videos are more informative. When it comes to buying products and services, B2C customers are more likely to make impulse or immediate purchases. This isn’t the same for B2B – your prospects, more often than not, need more information before becoming your customer. They want to know every detail.

This is why your videos should aim to give them that information. Provide them with useful information that helps move them further along the sales funnel.

Additionally, make sure your videos are answering questions for your viewers. Because they need more information before purchasing, think about the questions they have, and aim to answer them. This helps to establish trust, and it shows your prospects their concerns are at the forefront.

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